‘Poles apart’ is a modular display unit designed targeting the retail market. Each unit and is assembled using rubber o-rings as its only additional fastenings. The units are free from any glue and are constructed from ash and plywood. ‘Poles Apart’ utilises each component so it can be configured and customised in various formations to suit its environment. Offset angular holes are cut into the rails allowing the legs to slide through, secured to the surface using the rubber o-rings.